Love in a Can
they say that love has no price... but Japanese singles will spend around $550 million trying to find it.
Across the globe, single people will go to great lengths to secure a date and a chance at love. Japan is no stranger, spending over $550 million on dating services.
In a city like Tokyo, where nearly 80% of men in their late 20s are single, innovative approaches to dating are welcome.
While browsing juices and canned coffees in the vending machine, you may consider buying a girl's phone number...
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This guy can't be serious?!
He bought a girl's phone number from a vending machine...
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Japan Facts:
- Japanese singles spent ¥ 79 billion on dating apps/services in 2022 (Statista) and is projected to grow to ¥ 86 billion by 2028 --> est. $550 million as of May '24
- 79.4% of men and 65.3% of women in their late 20s living in Tokyo are unmarried (Statistics Bureau of Japan)
- There are 21 million single-person households in Japan, or 38% of all homes (Statista)
- The Japanese word for "love" is ai (愛). Ai describes a general feeling of love, while koi (恋 or 孤悲) describes love for the opposite sex or a longing for a specific person.
💡 Here's the story about the love vending machine in Japan (Japan Today)
