7-Eleven Japan's top product among tourists is a chocolate gummy.

A sweet, overlooked treat, Gummy Chocolate — Shine Muscat Grape, has become a huge hit among foreign tourists in Japan.

A sweet treat that locals barely notice has become a major hit with tourists. In 2024, Japan saw a record-breaking 36,869,900 foreign visitors, making convenience stores like 7-Eleven report a 120% increase in inbound tourist demand. Americans are especially loving Pancakes with Maple Syrup and Margarine, and let me tell you, they’re adding fried chicken too. Who knew pancakes could get more extravagant?

But the real star? It’s the Gummy Chocolate — Shine Muscat Grape. This little gem went viral in places like China and South Korea, with sales skyrocketing tenfold in just six months! At a mere 149 yen, it’s a must-try souvenir. When you pop one in your mouth, the chocolate melts into a refreshing grape flavor that’s surprisingly addictive. Now that we know it’s out there, it’s definitely going into the shopping basket next time—especially with that secret cafe latte smoothie!

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